Crisis PR – managing a bad press
How to keep your name out of the papers when things go pear-shaped
Handling the media with confidence is vital when bad news strikes and negative headlines are looming.
Even the best organisations can end up in the firing line through no fault of their own, and end up needing help with the press. You may be facing public protests about a sensitive local issue. You could find yourself dealing with a fire or flood. But don't panic. There's a lot more to crisis PR than a damage limitation exercise.
We can: handle the press in an emergency
- guide you through a potentially controversial local issue
- ensure a temporary crisis doesn’t become a long-term PR disaster
- do everything possible to turn bad news to your advantage
- train you to speak at a press conference
- help you keep your head when all around are losing theirs!
If the flak is really flying and you're under siege, we can troubleshoot for you until the crisis blows over. We can join your crisis management team or help you to build one from scratch.